Watch Jovana Dlacic talking about slava :)

Spring feelings

his is fashion business - working on light, flowing, soft spring skirts... while freezing in winter boots with gloves. I love it.

Posted via email from for more info go to....www.DesignedBy.info

A moment of piece

color pallet of spring

We are in the middle of spring production and taking a moment to reflect on fashion.
Watching this video johanna_blakley_lessons_from_fashion_s_free_culture and reading color reports.

I am not sure if you can imagine how thin is the line between to little and to much. Between branding and being boring. Fashion and going crazy. Doing the right thing and loosing the fun.

Well, let's write something smart:
>brands should brand
>fashion but wearable
>totally different that looks a like

Here you go, knowing this makes you a part in our design team.

...sometimes I wish I would have learned a decent profession

This was fast

It doesn't feel like New year at all maybe it is because of the spring weather in Belgrade.

Our New year lottery is finished and we picked the lucky ones. Miljana Neskovic was lucky fairy to all those who won prizes.
Getting up on first of January and picking our winners is a real proof of friendship.
Kiss :) thanks.

To those hardcore DesignedBy fans who were trully unlucky this time ( sorry Jelena, Ana) there will be another time.



What's next? Decisions, decisions... good old January thinking. So many plans, so little time, so little budget. Why is there no lottery for young upcoming fashion brands :)

DesignedBy Blue Dress

Searching for the perfect combination

Last styling update 2011. DesignedBy production team confirms that gold moments are the must have for the New year party. Either completely in gold or preferable in black and gold combination. Recently you saw our gold with black mousselin dress, today we would like to show you our last New year combinations.

Sometimes glamour

Reading our blog might give you the impression building up a fashion brand it' all about work and nothing about fun. Well :) there I might have been exaggerating ...

 

Thank you Best Shop

Long time no see update 2011

DB online marketing team apologizes for neglecting our blog so cruelly.
First on our new year list is blogging, blogging and more blogging.

Action follows words :-)

DB December update 2011:

One more year and no time to cry. We feel like a mouse trapped in a wheel doing it all over again. What's next attitude has become a let's move on lifestyle. Where are we, no where it seems. If you look at the hard facts we have accomplished more shops, bigger production , huge increase in a sales numbers (in contrary to economy) recognition. But if you search our soul you won't find any of this. We have reached the desert of what's next life.

You might say, it is just a phase, all part of growing up. Well, we have been told, just it is hard to believe.

Let's not be to gloomy it is Christmas and all.

Honestly... I don't feel writing anything positive today, we are just tired of fighting...


Merry Christmas everyone.
Your DesinedBy team.


Update 2010

A Year is passing by

This will be my last update 2010. and I think it is time for an over all pathetic, "well done Boys".

I am not sure how long you are following this Blog so, let me brief you up, a little.

DesignedBy is founded in October 2009.
Since than in a crash course we have experienced a very very still on going economy crisis on Balkan.
Major shifting s in our team.
Production reality in Serbia ( Oh my God, help me, if you can).
More madness, unknown troubles.
Basically every s... you can imagine.

But all of this, is fine. It is life :)
The things that bite are the things you cannot imagine. The day by day stuff, don`t try this at home things.

We managed to open four DB stores and to find three boutiques who selling our brand. We had to open our own sewing company and to open and close shops, office, storage location...

We managed to have and have not a fashion show ???

We managed hired and fired four secretary???

We managed to have 2½ nervous breakdowns

We managed to survive the most beautiful emotional moments ever.

.... Sorry but I think I will leave this end of the year nonsense and go for my Christmas shopping.

We are anyway continuing, so what! Let`s leave the history to the historians.